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More disturbing than this wilful and self-indulgent use of language was the dismissal of the author as the creator of the work and the denial of objective status to the text. The author gave place to the reader, on the ground that the text has no existence as 'an object exterior to the psyche and history of the man who interprets it'. Since the reader may be any and every reader from now to the end of time, texts were to be regarded as susceptible of an infinite number of meanings, and, since no criteria were proposed by which any meaning could be rejected or accepted, were in fact meaningless. The critic, therefore, regarding it as impossible to fulfill what has always been regarded as his prime duty — to illuminate the author's meaning, now declared to be totally irrecoverable — created meanings within the void (le vide) of the text, or, to put it another way, imported meanings into a text that had no determinate meaning of its own.

The "Midas touch" picture of consciousness, as I call it — is the view that to take something as our 'object' automatically transforms it in some essential way (possibly even making it 'mental'). How, exactly, consciousness — or for that matter language, or culture — being what it is, could make a tree or block of ice what it is, or turn something that was not already a tree or block of ice into one, is truly hard to say. We actually know how trees etc. come about, and they are not made by consciousness. One can also safely say that the story about how consciousness supposedly does its transforming and productive work has never been satisfactorily told. The second interpretation plays off of the saying that one cannot escape consciousness — cannot, as it is often said, "step outside of one's mind." Certainly, to be conscious of anything one must be conscious. But it does not follow from this that one cannot compare a thought to what it is about and whether it "matches up" or not. Only confusion could make one think it does — a confusion probably based upon the "Midas touch" picture of consciousness. [Editor's note: Midas, in Greek mythology, had the ability to turn everything he touched into gold.]